If a tree falls in the forest, can you trademark that sound?
If you have a product that is associated with a distinct sound or series of tones, you may be curious whether you can trademark this...
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susancrockett
- Sep 30, 2020
- 1 min
The U.S. Supreme Court Finds BOOKING.COM is Not a Generic Term
On June 30, 2020, the U.S. Supreme Court held that Booking.com is a recognized trademark and not a generic term. The Supreme Court ruled...
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susancrockett
- Sep 30, 2020
- 1 min
3 ways to effectively protect your trademark
Trademarks are an essential component of any business. In many ways, trademarks are the “face” of a business organization. They define...
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susancrockett
- Sep 30, 2020
- 1 min
The USPTO Extended Trademark Deadlines to June 1, 2020 Due to Covid -19
Here's What You Need to Know About the USPTO Deadline Extension The USPTO is now extending the following select deadlines to June 1, 2020...
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susancrockett
- Sep 30, 2020
- 2 min
The 5 kinds of trademarks that can be registered
A trademark is a symbol, word, list of words, logo, slogan, or domain name that is legally registered to distinguish a company or product...
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susancrockett
- Sep 30, 2020
- 2 min
Can a trademark make your company slogan truly yours?
Launching a new startup company can be about as exciting as anything you’ll experience in life, and at least as hectic. The project...
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susancrockett
- Sep 30, 2020
- 2 min
Which type of trademark protection is right for you?
For business owners and service providers, a trademark is an essential component of their business plan and marketing strategy. You know...
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susancrockett
- Sep 30, 2020
- 2 min
What is the difference between a trademark and a service mark?
You have worked hard to create your California business. To protect your business, products, services or more, you may consider what...
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susancrockett
- Sep 30, 2020
- 2 min
The European Trademark Office Cancels McDonald's "Big Mac" Trademark
The European Trademark Office cancelled McDonald's European "Big Mac" trademark in its entirety after a legal challenge by the Irish...
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susancrockett
- Sep 30, 2020
- 2 min
Can you trademark a slogan?
A great slogan can take an ad campaign to the next level. From "Maybe It's Maybelline" to "Just Do It," slogans have the power to become...
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susancrockett
- Sep 30, 2020
- 2 min
Professor opposes trademark for Rapunzel doll
Imagine if you saw that a company was trying to trademark something in common daily life. For example, you see a company trying to...
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susancrockett
- Sep 30, 2020
- 2 min
What should you do before you name your business?
You've wanted to start a business for a long time, and after much debate, you even came up with a name you think is clever and memorable....
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susancrockett
- Sep 30, 2020
- 2 min
Dr. Dre loses trademark infringement claim against Dr. Drai
If someone is using your trademark, then you have every right to fight to stop them. Sometimes, names are similar or spellings are...
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susancrockett
- Sep 30, 2020
- 2 min
Should you get an incontestable trademark?
Today marks the fifth anniversary of your company’s trademark registration, and you are probably wondering if you want to do the renewal...
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susancrockett
- Sep 30, 2020
- 2 min
Desilu Studios sues over trademark use
If you're familiar with Desilu Studios, you may have heard about a recent trademark infringement complaint the company filed against CBS....
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susancrockett
- Sep 30, 2020
- 2 min
What information is made public when you get a trademark?
You decided to get a trademark, but there was something you didn't ask. Would your personal information become public by creating this...
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susancrockett
- Sep 30, 2020
- 1 min
A good trademark makes a difference for your company
Trademarks are important for businesses for a number of reasons. Trademarks are a way of representing brands, which helps you communicate...
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susancrockett
- Sep 30, 2020
- 2 min
Protecting your startup with a simple strategy
If you're working on a new business, the worst thing that could happen is for someone to steal all your ideas and hard work. It has...
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susancrockett
- Sep 30, 2020
- 2 min
The Commodores win their trademark infringement case
Nothing lasts forever, as the band The Commodores has found out. They had some huge hits in the 1970's and 1980's. However, the band has...
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susancrockett
- Sep 30, 2020
- 2 min
What's the difference between trademarks and business names?
If you own or want to own a business, it's important for you to learn certain terminology. For example, do you know the difference...
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